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https://freight.cargo.site/t/original/i/S1576239858330350574783650902867/Screenshot-2024-01-11-at-6.35.22PM.png https://freight.cargo.site/t/original/i/P1576240466556396173134986785619/Screenshot-2024-01-11-at-6.35.51PM.png https://freight.cargo.site/t/original/i/L1576241313169715436034858201939/Screenshot-2024-01-11-at-6.36.36PM.png https://freight.cargo.site/t/original/i/V1576259097897037828298085806931/DigitalDesigner_Email2.png https://freight.cargo.site/t/original/i/U1576260543254776235662583575379/Sr.ArtDirector.jpg https://freight.cargo.site/t/original/i/G1576263281655487233771811418963/Mosaic-HolidayGreeting-ExecInvite.png https://freight.cargo.site/t/original/i/F2331532395996750051421318067027/competency-model2x.png https://freight.cargo.site/t/original/i/O2331532997692648247679472677715/large-Design-Direction-4.jpg https://freight.cargo.site/t/original/i/D2331533195146596812666513175379/large-Design-Direction-5.jpg https://freight.cargo.site/t/original/i/J2331533896399572774735117857619/large-Design-Direction-8.jpg https://freight.cargo.site/t/original/i/Z2331534142626712670610212827987/large-Design-Direction-9.jpg https://freight.cargo.site/t/original/i/A2331534410067608251251292156755/large-Design-Direction-10.jpg https://freight.cargo.site/t/original/i/Z2331534961625256055166885475155/CoritaRulesBook_04-1080px.jpg https://laigrai.com/marketing 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/F1571176530512610571313473434451/Screenshot-2024-01-05-at-2.08.38PM.png <h2>Mosaic Design</h2> <h2><span class="heading-3">leadership</span></h2> https://freight.cargo.site/t/original/i/O1572471386984611202429567939411/4858917743_Robokiller_1400x1050_3.png <h2>Cocktail Courier<br /> <span class="heading-3">brand / creative<br /> </span><br /></h2> https://freight.cargo.site/t/original/i/W1586059852045722277165060371283/Screen-Shot-2022-05-08-at-6.45.11-PM.png <h2>Vivid Seats</h2><h2><span class="heading-3">experiential / creative</span></h2> https://freight.cargo.site/t/original/i/V1586092899313943351531942228819/french75_flatlay_screenshot.jpg <h2>Cocktail Courier<br /> <span class="heading-3">brand / creative<br /> </span><br /></h2> https://freight.cargo.site/t/original/i/F1586129872270664240175922590547/Ketel-smaller.gif <h2>Ketel One</h2><h2><span class="heading-3">partnerships / creative </span></h2> https://freight.cargo.site/t/original/i/M1586150899732680605767519220563/23--Finished-Cocktail_Bag_Hennessy.jpg <h2>Hennessy </h2><h2><span class="heading-3">partnerships / creative </span></h2> https://freight.cargo.site/t/original/i/T1586161872741499363746878894931/ZolaDiageo_1stSelects_ss-011.jpg <h2>Zola Weddings</h2><h2><span class="heading-3">partnerships / creative </span></h2> https://freight.cargo.site/t/original/i/O1586172271779876268253540037459/WebsterSquare_Mockup.jpg <h2>Webster Square</h2><h2><span class="heading-3">web / brand / creative</span></h2> https://freight.cargo.site/t/original/i/X1586181153794914039034095383379/KIT_PRODUCT_DRINK_FRONT_HORIZ.jpg <h2>Not Your Mother’s<br /> <span class="heading-3">partnerships / creative </span></h2> https://freight.cargo.site/t/original/i/L1587246236903309525100588479315/IMG_8317.jpg <h2>Woodwick Candles<br /> <span class="heading-3">partnerships / creative </span></h2> https://freight.cargo.site/t/original/i/E1587264874571184397546063704915/RETOUCHED_GreyGoose_Waxman_Friendsgiving2019-4.jpg <h2>Grey Goose</h2><h2><span class="heading-3">partnerships / creative </span></h2> https://freight.cargo.site/t/original/i/M1587285998140737387164424254291/CookieCrumbs_v2.png <h2>JSIR Content</h2><h2><span class="heading-3">brand / creative / content</span></h2> https://freight.cargo.site/t/original/i/N1587320563852696888933047382867/bacardi_back.png <h2>Bacardi</h2><h2><span class="heading-3">partnerships / creative </span></h2> https://freight.cargo.site/t/original/i/B1587348945607300328827553624915/IMAGINE_Campaign_COLOR.gif <h2>Jameson Sotheby’s International Realty</h2><h2><span class="heading-3">web / brand / creative</span></h2> https://freight.cargo.site/t/original/i/B1587357299547395501524774859603/OBP-Experience-PrintAd-Final4.jpg <h2>One Bennett Park</h2><h2><span class="heading-3">web / brand / creative</span></h2> https://freight.cargo.site/t/original/i/Q1587488055142244575096755762003/TheOrchard-SIMPLE-Alt300x.png <h2>The Orchard</h2><h2><span class="heading-3">web / brand / creative</span></h2> https://freight.cargo.site/t/original/i/G1786772692199074253795594646355/Screen-Shot-2023-08-31-at-12.19.57-PM-682x1024.png <h2>Revel Stoke</h2><h2><span class="heading-3">experiential / creative</span></h2> https://freight.cargo.site/t/original/i/N1786787165735835415194307179347/Screen-Shot-2023-08-31-at-1.27.20-PM.png <h2>Roundel</h2><h2><span class="heading-3">experiential / creative</span></h2> https://freight.cargo.site/t/original/i/H1786816352026734885857197601619/Twolves-3016.jpeg <h2>Target </h2><h2><span class="heading-3">experiential / creative</span></h2> https://laigrai.com/product 2025-09-24T19:40:49+00:00 always 0.5 https://laigrai.com/smarterchat-ai 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/I2558034891132898915636698198867/SCAI-PhoneMock-OG.png https://freight.cargo.site/t/original/i/S2558035227214129194551019090771/SCAI-PhoneMock.png https://laigrai.com/recordkit 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/C1571268924221590470354494600019/Screenshot-2024-01-08-at-3.34.02PM.png https://freight.cargo.site/t/original/i/T1853452858200094295790264038227/Screenshot-2024-07-03-at-5.08.47PM.png Exploration around long presses and how users may naturally test the interface based on their mental models of other document and storage systems. https://freight.cargo.site/t/original/i/E1853452858034073599126878073683/Screenshot-2024-07-03-at-4.46.21PM.png https://freight.cargo.site/t/original/i/N1853452858015626855053168522067/Screenshot-2024-07-03-at-4.46.09PM.png Only Premium plans get Password Protection, Custom URLs, Summaries and Action items, so we had to develop interesting ways to show that they’ve found a locked feature. We looked at how other apps were handling these paywalls and feature-awareness opportunities, and created a little tile to share what’s locked (see below). https://freight.cargo.site/t/original/i/F1853452858421455224674778657619/Screenshot-2024-07-03-at-5.18.14PM.png Profiles are part of 2.0 Discoverability and a wider enterprise eco-system, but it’s good to think through what foundational pieces we need at launch. For example, it’s harder to retroactively request people’s names and get them to fill in a profile, so we have included that in 1.0 onboarding flow (shown below) and settings (shown above), and 1-3 months later when we increase the app’s functionality, we’ll have it when we need it.  https://freight.cargo.site/t/original/i/L1853452858329221504306230899539/Screenshot-2024-07-03-at-5.15.42PM.png https://freight.cargo.site/t/original/i/Q1853452858273881272085102244691/Screenshot-2024-07-03-at-5.13.34PM.png Ah, settings. Seemingly simple, but for an MVP creates a lot of questions and answers as you work through what should and shouldn’t be included in launch. Excellent way to gut-check features and reconfirm plan tier segmentation.  https://freight.cargo.site/t/original/i/R1853452858347668248379940451155/Screenshot-2024-07-03-at-5.16.16PM.png https://freight.cargo.site/t/original/i/Q1853452858476795456895907312467/Screenshot-2024-07-03-at-5.25.52PM.png https://freight.cargo.site/t/original/i/M1853452858495242200969616864083/Screenshot-2024-07-03-at-5.30.05PM.png Components for plan cards. 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to highlight useful fields and design patterns. https://laigrai.com/blockr 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/W861716811061360125123369970268/vertical.svg https://freight.cargo.site/t/original/i/R1851821360878939786226610254675/Screenshot-2024-07-02-at-5.10.25PM.png https://freight.cargo.site/t/original/i/C1851821360897386530300319806291/Screenshot-2024-07-02-at-5.13.18PM.png https://freight.cargo.site/t/original/i/L1851821360952726762521448461139/Screenshot-2024-07-02-at-5.17.45PM.png https://freight.cargo.site/t/original/i/K1851821677093026697755744056147/Onboarding-_-Personalization.png https://freight.cargo.site/t/original/i/K1851821677166813674050582262611/Paywall--R2.png https://freight.cargo.site/t/original/i/G1851821677019239721460905849683/Home---R2.png https://freight.cargo.site/t/original/i/X1851824397581949200292997280595/Allow---R3---Simple-LIST---Numbers-at-bottom.png 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https://freight.cargo.site/t/original/i/B1839521005725225776665480704851/Clime-Hero.png https://freight.cargo.site/t/original/i/G1839523861318101875051489964883/Clime-sorting.png https://freight.cargo.site/t/original/i/Q1839524996420051706695039103827/Clime-iteration.png https://laigrai.com/textkiller 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/W861716811061360125123369970268/vertical.svg https://freight.cargo.site/t/original/i/X1571219652820595639552451851091/Textkiller-Intro---3.png https://freight.cargo.site/t/original/i/S1571219652636128198815356334931/Textkiller---Punch---1.png https://freight.cargo.site/t/original/i/A1571219652396320525857132163923/Textkiller---Glass---1.png https://freight.cargo.site/t/original/i/L1571219652230299829193746199379/Textkiller---Etch---1.png https://freight.cargo.site/t/original/i/B1571219652765255407331323196243/Textkiller---Punch-Robokiller---7.png 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We also wanted to retain the glass-like quality of the shield component.  This was selected by the internal teams for the possibility of connecting the product flows using the line work in Etch (mocked below, sketched above). <br /> <br /> <br /> https://freight.cargo.site/t/original/i/L1571250499244674767780149506899/Brand-House-3.png https://freight.cargo.site/t/original/i/K1571250499207781279632730403667/Icon-explorations.png https://freight.cargo.site/t/original/i/B1571250499226228023706439955283/Textkiller-etch.png https://freight.cargo.site/t/original/i/J1571254765552303903104118600531/Frame-2608158.png Exploring Aeonik as a unifying typeface across the brands. https://freight.cargo.site/t/original/i/V1571268513467940181063908766547/Color-Test-1---YES.png https://freight.cargo.site/t/original/i/S1571268595574398053145123009363/Frame-2608156.png 3D icon exploration https://freight.cargo.site/t/original/i/I1571268631969824110574068347731/Frame-1.png 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Pop Up Design<br /> https://freight.cargo.site/t/original/i/R1586087537915352280440441451347/3.0KitShotRemoval.png The Prototype Mock<br /> https://freight.cargo.site/t/original/i/G1586088625793637283387538453331/Screen-Shot-2021-02-05-at-7.19.21-PM.png Website Modular Building Blocks - 1. CTA Banners, 2. Product Carousels<br /> https://freight.cargo.site/t/original/i/V1586089394248101905980039672659/Saved_Address_GIF.gif Added the ability to add saved addresses to your account profile, and easily toggle the one you want at checkout. Ideal for gifting. <br /><br /> https://freight.cargo.site/t/original/i/V1586091085814533465145922859859/Screen-Shot-2021-02-05-at-7.20.01-PM.png 3. Quote Blocks / Testimonials<br /> https://freight.cargo.site/t/original/i/J1586091720308742624459660243795/Screen-Shot-2021-02-05-at-7.20.19-PM.png 4. Video Tutorial Blocks <br /> https://freight.cargo.site/t/original/i/E1586092383432298586170621735763/shopBYspirit.SHORT.gif Added the ability to sort using quick filters at the top, demo-ed above “Shop by Spirit”<br /> https://freight.cargo.site/t/original/i/V1586092899313943351531942228819/french75_flatlay_screenshot.jpg https://freight.cargo.site/t/original/i/E1586094048933480769184908489555/Screen-Shot-2021-02-05-at-7.22.10-PM.png Digital Recipe Card Library/Bookshelf<br /> https://freight.cargo.site/t/original/i/P1586095074959832892983878923091/2MockUp_LEARN.jpg Video Tutorial Landing Page<br /> https://freight.cargo.site/t/original/i/H1586095875068910346061970715475/2MockUp_RECIPE_WEB.jpg Recipe Library - Final screenshots https://freight.cargo.site/t/original/i/M1586096788957505245780576875347/Screen-Shot-2021-02-05-at-7.20.33-PM.png 5. Shop Landing Menu Blocks<br /> https://freight.cargo.site/t/original/i/R1586098452355758604391974744915/with-review.jpg Web Live Test<br /> https://freight.cargo.site/t/original/i/N1586099580964454522089761715027/Search_Shop_GIF.gif Added a search bar that pulled every available purchasable product matching those terms <br /> https://freight.cargo.site/t/original/i/R1586100656298953554914363618131/Screen-Shot-2021-02-05-at-7.22.25-PM.png https://freight.cargo.site/t/original/i/P1587368231346187998836996223827/Brisket_ONEIMAGE.png https://freight.cargo.site/t/original/i/Z1587368408545611570890949047123/Gratitude_Top_CTA.png https://freight.cargo.site/t/original/i/J1587368408342697386080143979347/Gratitude_Footer_CTA.png https://freight.cargo.site/t/original/i/U1587368408527164826817239495507/Gratitude_AboveFold3.png https://freight.cargo.site/t/original/i/R1587368667759259294657568355155/Margranita_full-copy.png https://freight.cargo.site/t/original/i/O1587369017159038794790185513811/7-Footer4.png https://freight.cargo.site/t/original/i/T1587369017435739955895828788051/3-SpiceTradeMule2.png https://freight.cargo.site/t/original/i/N1587369017454186699969538339667/2--FallCTA3.png https://freight.cargo.site/t/original/i/P1587369017398846467748409684819/5-Pumpkin-OF4.png https://freight.cargo.site/t/original/i/W1587369017417293211822119236435/4-Tamarindo2.png https://freight.cargo.site/t/original/i/G1587369017380399723674700133203/6-Manzana-Marg5.png https://freight.cargo.site/t/original/i/M1587369313598216059302679982931/BlackFriday_NONSUB.png https://freight.cargo.site/t/original/i/X1587370133832691296797892588371/BlackFriday_SUB_ALT.png https://freight.cargo.site/t/original/i/T1587370442096231512558209643347/2--Sports-Punch-CTA.png https://freight.cargo.site/t/original/i/M1587370605183895868224355480403/3--Recipe-Roundup.png https://freight.cargo.site/t/original/i/X1587371059102927289995292095315/4--Jalapeno-Popper.png https://freight.cargo.site/t/original/i/R1587371307432996010273275949907/Vday_Muse.png https://freight.cargo.site/t/original/i/T1587371496456782533575051359059/Vday_Hibiscus.png https://freight.cargo.site/t/original/i/X1587371605495486753272210961235/5--Mini-Corn-Dog.png https://freight.cargo.site/t/original/i/O1587371752663610973327013753683/HolidayShippingDeadlines-Updated.png https://freight.cargo.site/t/original/i/Z1587371899776394961160687891283/Vday_Steadfast.png https://freight.cargo.site/t/original/i/E1587371982620722596190284198739/6--Seven-Layer-Dip.png https://freight.cargo.site/t/original/i/M1587372276182207785204088615763/LastChance_GIF.gif https://freight.cargo.site/t/original/i/H1587372365833383983432509469523/7--Footer-C.png https://freight.cargo.site/t/original/i/A1587372725489553188547637326675/Advent_Day1_GIF.gif https://freight.cargo.site/t/original/i/V1587373112686711295711125746515/GiftItInTime_ShippingFooter_102x.png https://freight.cargo.site/t/original/i/T1587373323311635129326786098003/Holiday_Top_CTA.png https://freight.cargo.site/t/original/i/F1587373470571993069750136648531/Holiday_AboveFold.png https://freight.cargo.site/t/original/i/Q1587373648822881054005533913939/Holiday_Middle.png https://freight.cargo.site/t/original/i/J1587373858119639314314106549075/Shop-All-_holiday-Footer4x.png https://freight.cargo.site/t/original/i/N1587374030559802915350995055443/Party_holidayfooter4x.png https://freight.cargo.site/t/original/i/B1587374190068798920717487878995/Mini-Kits_Holiday-Footer4x.png https://freight.cargo.site/t/original/i/M1587374300361881737426896991059/glassware_holidayfooter4x.png https://freight.cargo.site/t/original/i/Z1587374445703778294184454173523/Holiday_Teaser.png https://freight.cargo.site/t/original/i/K1587374558745425977876586476371/syrups_holidayfooter4x.png https://freight.cargo.site/t/original/i/U1587374670403567856040502408019/Holiday_Footer_CTA.png https://freight.cargo.site/t/original/i/L1587374781785008573098775065427/garnish_holidayfooter4x.png https://freight.cargo.site/t/original/i/I1587375065256124753793454748499/emaildesign-illustration-laila.png https://freight.cargo.site/t/original/i/U1587375220264115205174816977747/2d1c8af5-c9d9-4704-87e5-8c5c3423e9c8.png https://freight.cargo.site/t/original/i/E1587375313586193474071438603091/1a34cbc0-0ee2-4031-9eab-0d81db5a0be0.png https://freight.cargo.site/t/original/i/A1587375676267628707274932925267/DryState_GIF.gif https://freight.cargo.site/t/original/i/E1587375764147917474427236823891/BigBackBar_1750px.gif https://freight.cargo.site/t/original/i/S1587375858835054804778365268819/MixologyMaster_GIF.gif https://freight.cargo.site/t/original/i/H1587376007257557621845417571155/1ed2301c-9d57-4de7-87f4-01ed1ca82dcb.gif https://freight.cargo.site/t/original/i/I1587376120428332514053516735315/vday-overview2x.png https://freight.cargo.site/t/original/i/E1587531508237244373095413756755/How To Video: Pomagranate Margarita https://freight.cargo.site/t/original/i/P1587532498864294619445754639187/How To Video: Old Fashioned https://freight.cargo.site/t/original/i/M1587533295652958139256127140691/How To Video: Little Market https://freight.cargo.site/t/original/i/P1587534456211414792618857509715/How To Video: Derby Hats https://freight.cargo.site/t/original/i/A1587535329166684592775968633683/GIFT_CARD_BOX_GIF.gif https://freight.cargo.site/t/original/i/V1587535519961358547153860997971/83966443-8aad-47b2-8308-d09110c2b331.gif https://freight.cargo.site/t/original/i/L1587535623908761402507184354131/giphy-downsized-large.gif https://freight.cargo.site/t/original/i/O1587535866464999227714078552915/665d47e5-bd2f-475d-9de1-75203def3cf1.gif https://freight.cargo.site/t/original/i/A1587535970338615106772563702611/19423505_888303654668837_8866678.gif https://freight.cargo.site/t/original/i/U1587536071297645422184939696979/03056385-5f13-4de0-890a-0fa942fb7aa6.gif https://freight.cargo.site/t/original/i/G1587536184560654034761586619219/SpikedFestiveCocoa_GIF.gif https://freight.cargo.site/t/original/i/G1587536889078703697876781937491/MothersDay_Kit.gif https://freight.cargo.site/t/original/i/A1587537305679971858533295633235/givedaddrinks.gif https://freight.cargo.site/t/original/i/Q1587537465484115769079141282643/SuperBowl_GIF_30frames.gif https://laigrai.com/partnerships 2025-09-24T19:40:49+00:00 always 0.5 https://laigrai.com/vivid-seats-1 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/C1586024951377783884978398999379/Screen-Shot-2022-05-08-at-6.27.57-PM.png https://freight.cargo.site/t/original/i/U1586025558976640184823610127187/Screen-Shot-2022-05-08-at-7.17.20-PM.png I worked on the concepts and mocks for 1 - Vivid Vending and Swag, 2 - Best Seats (Big Chairs + Lounge) and Add-on Experiences + and The Bonus: On-Site Services footprint.<div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/M1586026355008987197611891012435/Screen-Shot-2022-05-08-at-6.28.10-PM.png Concepts, mock, and pitch design https://freight.cargo.site/t/original/i/C1586026855874982286973636490067/Screen-Shot-2022-05-08-at-6.28.16-PM.png The winning concept https://freight.cargo.site/t/original/i/Z1586029685808437378829659452243/Screen-Shot-2022-05-08-at-6.28.21-PM.png https://freight.cargo.site/t/original/i/Q1586030279775149808203511935827/VS_LOCKERS-Lifestyle2.png Lockers, swag mock, lifestyle staging https://freight.cargo.site/t/original/i/V1586031176489825975298525541203/VS_ipadMOCK.jpg Interaction + Data Collection <br />Mocked on device https://freight.cargo.site/t/original/i/D1586031840904654022169155646291/vividseats-waterbottle2.png Various swag mocks and colorized for pitch<div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/T1586034041140053413875924644691/Screen-Shot-2022-05-08-at-6.28.33-PM.png Concepts, mocks, deck design<br /> <br /> https://freight.cargo.site/t/original/i/V1586038317261350396413375198035/Screen-Shot-2022-05-08-at-6.28.45-PM.png Deck design, mocks, branding, copywriting<div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/Q1586038752383149607074278716243/Screen-Shot-2022-05-08-at-6.28.38-PM.png https://freight.cargo.site/t/original/i/B1586041411186159927126791336787/Screen-Shot-2022-05-08-at-6.29.09-PM.png https://freight.cargo.site/t/original/i/R1586042042286168176877971223379/Screen-Shot-2022-05-08-at-6.29.18-PM.png https://freight.cargo.site/t/original/i/X1586042391077205122578173178707/Screen-Shot-2022-05-08-at-6.29.27-PM.png https://freight.cargo.site/t/original/i/G1586043466356363923181646426963/Screen-Shot-2022-05-08-at-6.30.17-PM.png https://freight.cargo.site/t/original/i/C1586043990446809801343717389139/Screen-Shot-2022-05-08-at-6.29.39-PM.png https://freight.cargo.site/t/original/i/Y1586044402786880080973324661587/Screen-Shot-2022-05-08-at-6.31.08-PM.png https://freight.cargo.site/t/original/i/E1586045439124962141975934448467/VS-Promise-PillarPromotional.png https://freight.cargo.site/t/original/i/C1586046717299859009310765921107/VS-popup-banner-mock.png https://freight.cargo.site/t/original/i/S1586047678725713386978886595411/TicketPickup-Below-DownArrowLogo-pink.png https://freight.cargo.site/t/original/i/O1586049398072941521151354516307/Screen-Shot-2022-05-08-at-6.40.48-PM.png The concept pivot https://freight.cargo.site/t/original/i/Y1586050181395481867153754338131/Screen-Shot-2022-05-08-at-6.36.24-PM.png Internal deck as we worked through the pivot https://freight.cargo.site/t/original/i/X1586050605006512775819897647955/Screen-Shot-2022-05-08-at-6.36.50-PM.png I was responsible for the Brand Ambassador outfit creative direction, sourcing, and mocks.<div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/S1586051768811596386155509101395/Screen-Shot-2022-05-08-at-6.39.31-PM.png Worked with production company to bring the cart to life. 3D renders as we developed the ideas. <div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/G1586052399671796962948464816979/Screen-Shot-2022-05-08-at-6.37.54-PM.png https://freight.cargo.site/t/original/i/F1586052856892795573913411171155/Screen-Shot-2022-05-08-at-6.39.46-PM.png Internal Deck + communication within the team. The biggest challenge with the pivot was changing the scale of the swag and ensuring all the items could fit within the oversized “gumball” machine. Helped source and mock additional ideas for pitching to the client for under 3” wide items. <div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/E1586053490612241482131347387219/Screen-Shot-2022-05-08-at-6.38.00-PM.png https://freight.cargo.site/t/original/i/V1586054590241102460031428768595/Screen-Shot-2022-05-08-at-6.43.17-PM.png https://freight.cargo.site/t/original/i/J1586055336116752336403438809939/BAManual-VS-LuckyRoller-Cover.png I also designed the BA Manual and Handbook to coordinate with the activation. Copy was provided by internal team and stakeholders. <div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/O1586056118461615246499232396115/Screen-Shot-2022-05-08-at-6.43.45-PM.png https://freight.cargo.site/t/original/i/X1586056864189691170281566024531/VS-ShotList-Handout-MultiPage-Expanded.png Also designed the shot list as a trifold tear sheet to ensure the client had the winning photographs of the Lucky Roller in action!<div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/G1586057634654850896908408370003/VS-ShotList-Handout-MultiPage-Expanded2.png https://freight.cargo.site/t/original/i/Y1586058092558379038600608133971/Screen-Shot-2022-05-08-at-6.40.57-PM.png https://freight.cargo.site/t/original/i/W1586059852045722277165060371283/Screen-Shot-2022-05-08-at-6.45.11-PM.png https://freight.cargo.site/t/original/i/O1586059852008828789017641268051/278825193_1011858229537513_4974297961678995733_n.jpg 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https://freight.cargo.site/t/original/i/T1786772091794448142697108648787/88B82187-4FD6-479B-99D0-CB52386D0E0D.jpeg https://freight.cargo.site/t/original/i/D1786772225238194771912005038931/IMG_1261-768x1024.jpg https://freight.cargo.site/t/original/i/Q1786772225311981748206843245395/IMG_1324-1024x768.jpeg https://freight.cargo.site/t/original/i/W1786772225275088260059424142163/IMG_1283-1024x768.jpg https://freight.cargo.site/t/original/i/A1786772225367321980427971900243/IMG_1351-768x1024.jpg https://freight.cargo.site/t/original/i/L1786772225256641515985714590547/IMG_1280-768x1024.jpg https://freight.cargo.site/t/original/i/N1786772225293535004133133693779/IMG_1284-768x1024.jpg https://freight.cargo.site/t/original/i/X1786772225459555700796519658323/IMG_1521-1024x768.jpeg https://freight.cargo.site/t/original/i/J1786772225348875236354262348627/IMG_1343-1024x768.jpeg https://freight.cargo.site/t/original/i/G1786772225219748027838295487315/IMG_1227-768x1024.jpg https://freight.cargo.site/t/original/i/J1786772225385768724501681451859/IMG_1366-768x1024.jpeg https://freight.cargo.site/t/original/i/Q1786772225478002444870229209939/IMG_1528-768x1024.jpg https://freight.cargo.site/t/original/i/Y1786772225201301283764585935699/IMG_1222-1024x768.jpg https://freight.cargo.site/t/original/i/H1786772225404215468575391003475/IMG_1377-768x1024.jpg https://freight.cargo.site/t/original/i/V1786772225422662212649100555091/IMG_1381-1-768x1024.jpg https://freight.cargo.site/t/original/i/J1786772225441108956722810106707/IMG_1511-768x1024.jpg https://freight.cargo.site/t/original/i/S1786772225330428492280552797011/IMG_1332-768x1024.jpeg https://freight.cargo.site/t/original/i/F1786772692106840533427046888275/Revel-stoke-carts-in-use-1024x683.jpg https://freight.cargo.site/t/original/i/Q1786772692162180765648175543123/Revel-stoke-rowdy-cuts-sign-entrance-683x1024.jpg https://freight.cargo.site/t/original/i/Z1786772692180627509721885094739/Screen-Shot-2023-08-31-at-12.18.07-PM-1024x684.png https://freight.cargo.site/t/original/i/G1786772692199074253795594646355/Screen-Shot-2023-08-31-at-12.19.57-PM-682x1024.png https://freight.cargo.site/t/original/i/U1786772692125287277500756439891/revel-stoke-getting-toasted-sign-1024x683.jpg https://freight.cargo.site/t/original/i/Q1786772692217520997869304197971/Screen-Shot-2023-08-31-at-12.22.46-PM-1024x680.png https://freight.cargo.site/t/original/i/J1786772692143734021574465991507/Revel-stoke-rowdy-cuts-sign-683x1024.jpg https://freight.cargo.site/t/original/i/M1786831932405033957976426197843/Screenshot-2024-05-22-at-10.44.38PM.png https://freight.cargo.site/t/original/i/E1786831932294353493534168888147/Screenshot-2024-05-22-at-10.43.59PM.png Part of the creative brainstorm to create the concept and layout 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Branded wraps for the cocktail kits. <div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/Y1587264874423610444956387291987/Grey-Goose-x-Jonathan-Waxman-1025-copy.jpg Corresponding experiential event for the meal served in person by celebrity chef Jonathan Waxman.<div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/E1587264874571184397546063704915/RETOUCHED_GreyGoose_Waxman_Friendsgiving2019-4.jpg https://freight.cargo.site/t/original/i/B1587264874442057189030096843603/FeastYourEyes-Email2.png https://freight.cargo.site/t/original/i/J1587264874552737653472354153299/Giving-Tuesday-Email3.png https://freight.cargo.site/t/original/i/O1587264874534290909398644601683/GreyGoose_Waxman_Friendsgiving2019-13-edited-2.jpg https://freight.cargo.site/t/original/i/Q1587264874497397421251225498451/CookedxCCxGreyGoose-interior.jpg Production mocks and samples, for brand placement and design considerations. Cocktail kits in situ in the meal kit box.<div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/F1587264874460503933103806395219/GG-TWITTER-POST-2.png https://laigrai.com/zola-weddings 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/E1586161872649265643378331136851/KetelSpritz_Hero.jpg https://freight.cargo.site/t/original/i/V1586161872723052619673169343315/zola-cc_ss-001.jpg https://freight.cargo.site/t/original/i/T1586161872741499363746878894931/ZolaDiageo_1stSelects_ss-011.jpg https://freight.cargo.site/t/original/i/T1586161872686159131525750240083/ZOLA_Paloma_logospace.jpg https://freight.cargo.site/t/original/i/Z1586161872630818899304621585235/IMG_6892.jpg https://freight.cargo.site/t/original/i/G1586161872704605875599459791699/ZOLA_Spritz_altLAYOUT.jpg https://freight.cargo.site/t/original/i/X1586161872667712387452040688467/ZOLA_lifestyle_composite.jpg https://laigrai.com/barry's-bootcamp 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/X1586164684412677822630445757267/barry-s-card.jpg https://freight.cargo.site/t/original/i/V1586164684468018054851574412115/FlatLay_4747.jpg https://freight.cargo.site/t/original/i/M1586164684449571310777864860499/bdt-kitshot-updated.jpg https://freight.cargo.site/t/original/i/J1586164684431124566704155308883/BARRYS-WHOLE-EMAIL.png https://freight.cargo.site/t/original/i/W1586164684486464798925283963731/RecipeLightbox_4680.jpg https://laigrai.com/not-your-mother's 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/X1586181153794914039034095383379/KIT_PRODUCT_DRINK_FRONT_HORIZ.jpg https://freight.cargo.site/t/original/i/D1586181153776467294960385831763/DRINK_HERO.jpg https://freight.cargo.site/t/original/i/I1586181153831807527181514486611/NYM---recipe-back.jpg https://freight.cargo.site/t/original/i/Y1586181153758020550886676280147/DRINK_HERO_PRODUCT_ALT.jpg https://freight.cargo.site/t/original/i/Y1586181153868701015328933589843/NYMN_SBOBC_family6_E.jpg https://freight.cargo.site/t/original/i/G1586181153813360783107804934995/NYM-Classic-RecipeCard-front.jpg https://freight.cargo.site/t/original/i/R1586181153850254271255224038227/NYMN_SBOBC_box_wrap_FINAL2-copy.jpg https://laigrai.com/woodwick-candles 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/N1587246236847969292879459824467/IMG_8345.jpg https://freight.cargo.site/t/original/i/N1587246236884862781026878927699/IMG_8319.jpg https://freight.cargo.site/t/original/i/H1587246236958649757321717134163/Candles_WEB-Banner-crop.jpg https://freight.cargo.site/t/original/i/L1587246236903309525100588479315/IMG_8317.jpg https://freight.cargo.site/t/original/i/S1587246236940203013248007582547/IMG_8411-2.jpg https://freight.cargo.site/t/original/i/L1587246236921756269174298030931/IMG_8313.jpg https://laigrai.com/branding 2025-09-24T19:40:49+00:00 always 0.5 https://laigrai.com/webster-square 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/Z1586172271742982780106120934227/WebsterSq-Logo4a4x.png https://freight.cargo.site/t/original/i/D1586172271650749059737573176147/ColorPalette-SaltPepper.png https://freight.cargo.site/t/original/i/O1586172271779876268253540037459/WebsterSquare_Mockup.jpg https://freight.cargo.site/t/original/i/B1586172271724536036032411382611/WebsterSq-Logo14x.png https://freight.cargo.site/t/original/i/N1586172271687642547884992279379/TheHomesAtWebsterSq-ResortSans-C2300x.png https://freight.cargo.site/t/original/i/Q1586172271706089291958701830995/TheHomesAtWebsterSq-ResortSans-C4300x.png https://freight.cargo.site/t/original/i/R1586172271613855571590154072915/06-Webster-Square-Lounge-R04HR.jpg https://freight.cargo.site/t/original/i/C1586172271632302315663863624531/ColorMoods-SaltPepper.png https://freight.cargo.site/t/original/i/K1586172271761429524179830485843/WebsterSq-Logo64x.png https://freight.cargo.site/t/original/i/B1586172271669195803811282727763/DesignMoods-SaltPepper.png https://laigrai.com/the-orchard 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/Y1587488055050010854728208003923/TheOrchard-Signage-CornerV.jpg https://freight.cargo.site/t/original/i/H1587488055252925039539013071699/Orchard_Narrate_GIF.gif GIF component for center of email. Showing pages flipping and interactive video elements of the digital brochure.<br /> https://freight.cargo.site/t/original/i/B1587488054699522717327726523219/Orchard-Evite-Final.jpg https://freight.cargo.site/t/original/i/V1587488055123797831023046210387/Orchard-Eblast-ChicagoAgentMag_v32.jpg https://freight.cargo.site/t/original/i/X1587488055105351086949336658771/OrchardSocial_SalesProgress_45DaysKitchen.jpg https://freight.cargo.site/t/original/i/L1587488055197584807317884416851/Orchard_RecentSales_Eblast_v2.jpg https://freight.cargo.site/t/original/i/Y1587488055179138063244174865235/Screen-Shot-2020-11-10-at-10.04.50-AM.png https://freight.cargo.site/t/original/i/Y1587488055086904342875627107155/Orchard-CornerV-Left.jpg https://freight.cargo.site/t/original/i/Q1587488055142244575096755762003/TheOrchard-SIMPLE-Alt300x.png https://freight.cargo.site/t/original/i/X1587488055068457598801917555539/Orchard-Right-CornerV.jpg https://freight.cargo.site/t/original/i/V1587488055289818527686432174931/OrchardNARRATE_GreenAlt_Eblast.png https://freight.cargo.site/t/original/i/V1587488055160691319170465313619/Screen-Shot-2020-11-10-at-11.50.26-AM.png https://laigrai.com/obp 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/L1587357099381775557702430274387/OBP_Optimized.gif https://freight.cargo.site/t/original/i/R1587357299492055269303646204755/TIER12-300x600-3.jpg https://freight.cargo.site/t/original/i/N1587357299418268293008807998291/OBP_Tier12_012521_DiningRm_Final.jpg https://freight.cargo.site/t/original/i/I1587357299528948757451065307987/Skyscraper-160-x-600_011421-Condominiums300x.png https://freight.cargo.site/t/original/i/K1587357299565842245598484411219/OBP_UnderContract_Tagline.jpg https://freight.cargo.site/t/original/i/V1587357299455161781156227101523/TIER12-300x250.jpg https://freight.cargo.site/t/original/i/V1587357299510502013377355756371/OBP-BrokerEvite-100820-Final.jpg https://freight.cargo.site/t/original/i/O1587357299473608525229936653139/PaidSocial-Square-Static-PaidSocial-Square-Static-011421-Condominiums300x.png https://freight.cargo.site/t/original/i/Z1587357299196907364124293378899/OBP_Tier12_ChicagoAgentMag_Final.jpg https://freight.cargo.site/t/original/i/B1587357299547395501524774859603/OBP-Experience-PrintAd-Final4.jpg https://freight.cargo.site/t/original/i/H1587357299436715037082517549907/PaidSocial-Square-Static-011421-Condominiums300x.png https://laigrai.com/sotheby's-jsir-corporate 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/Y1587332625994179246871753569107/Snapshots_Insights_Covers_WEB.png View the full bookshelf of the <a href="https://presentation.jamesonps.com/market-snapshot-october-2020/full-view.html">monthly Market Snapshot publication</a> from October 2020.<div style="text-align: center;"></div> https://freight.cargo.site/t/original/i/M1587332765488457932263382889299/MarketSnapshot-PresentationGraphics.jpg Presentation Design for Company Town Hall<div style="text-align: center;"></div> https://freight.cargo.site/t/original/i/S1587333263587441410568695624531/Chicagoland-Mockup.jpg https://freight.cargo.site/t/original/i/C1587333397898185011247940940627/Barrington-Mockup.jpg https://freight.cargo.site/t/original/i/X1587333513651504073775377331027/Evanston-Mockup.jpg https://freight.cargo.site/t/original/i/C1587333603634721665330570113875/FarNorthSide-Mockup.jpg https://freight.cargo.site/t/original/i/S1587333680686771661215367213907/FullReport-Mockup-TOC.jpg https://freight.cargo.site/t/original/i/D1587333781405994303669519037267/Hinsdale-Mockup.jpg https://freight.cargo.site/t/original/i/H1587334080040334112953450148691/Loop-Mockup.jpg https://freight.cargo.site/t/original/i/A1587334145452488598327520179027/NearNorthSide-Mockup.jpg https://freight.cargo.site/t/original/i/X1587334233572585038438048248659/NearWestSide-Mockup.jpg https://freight.cargo.site/t/original/i/M1587334323408228677403564618579/NorthSide-Mockup.jpg https://freight.cargo.site/t/original/i/O1587334390406803153116656087891/WestTown-Mockup.jpg https://freight.cargo.site/t/original/i/T1587334582990811282644374958931/Phone-Static-MarketSnapshot.jpg Social media graphics https://freight.cargo.site/t/original/i/X1587335331596579281925398639443/Market-Snapshot_NearNorthSide_1M-2M_December2020_1of2.jpg Final (left page) layout https://freight.cargo.site/t/original/i/N1587335646906775733842764411731/Market-Snapshot_NearNorthSide_1M-2M_December2020_2of2.jpg Final (right page) layout +  copywriting and data analysis. https://freight.cargo.site/t/original/i/O1587336035468992902460759651155/market-report-test4.jpg Preliminary pitch for the layout and design of the graphics, before we revised to redesign as Spreads to include Insight copywriting, and expanded into a larger format magazine for each release. <div style="text-align: center;"></div><br /> https://freight.cargo.site/t/original/i/B1587348945607300328827553624915/IMAGINE_Campaign_COLOR.gif The motion campaign https://freight.cargo.site/t/original/i/H1587349104193959130508568867667/300x120_IMAGINE.png https://freight.cargo.site/t/original/i/R1587349104249299362729697522515/970x250_IMAGINE1.png https://freight.cargo.site/t/original/i/V1587349104267746106803407074131/970x250_IMAGINE2.png https://freight.cargo.site/t/original/i/I1587349104175512386434859316051/1200x628_IMAGINE1.png https://freight.cargo.site/t/original/i/Y1587349104230852618655987970899/IMAGINE_300x50.png https://freight.cargo.site/t/original/i/F1587349104212405874582278419283/IMAGINE_336x280_3.png https://freight.cargo.site/t/original/i/T1587349104157065642361149764435/IMAGINE_336x280_1.png https://freight.cargo.site/t/original/i/D1587349103917257969402925593427/Banner_Crains_1200x250.png Supporting digital banner ads https://laigrai.com/sotheby's-jsir-social 2025-09-24T19:40:49+00:00 always 0.5 https://freight.cargo.site/t/original/i/G1587282526647970155763905639251/FarmersMkts-FINAL4.jpg https://freight.cargo.site/t/original/i/O1587282526684863643911324742483/FarmersMkts-FINAL2.jpg https://freight.cargo.site/t/original/i/L1587282526666416899837615190867/FarmersMkts-FINAL3.jpg https://freight.cargo.site/t/original/i/B1587282526758650620206162948947/FarmersMKT-10.jpg Set design and photography https://freight.cargo.site/t/original/i/U1587282526426609226879391019859/FarmersMkts-Eblast.jpg https://freight.cargo.site/t/original/i/B1587282526740203876132453397331/Cover_FarmersMkt.gif https://freight.cargo.site/t/original/i/I1587282526721757132058743845715/FarmersMkts-FINAL10.jpg https://freight.cargo.site/t/original/i/P1587282526703310387985034294099/FarmersMkts-FINAL.jpg https://freight.cargo.site/t/original/i/C1587285998306758083827810218835/WinterFeast_COOKIES_Social.jpg 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https://freight.cargo.site/t/original/i/R1587285998177630875311843357523/WinterFeast_Tablescape_Cookie_IGSTORY4.jpg https://freight.cargo.site/t/original/i/K1587285998325204827901519770451/WinterFeast_Cookie_BiscoffScotcheroo.jpg https://freight.cargo.site/t/original/i/S1587285998232971107532972012371/WinterFeast_Tablescape_Cookie_IGSTORY.jpg https://freight.cargo.site/t/original/i/A1587285998214524363459262460755/WinterFeast_Tablescape_Cookie_IGSTORY2.jpg https://freight.cargo.site/t/original/i/P1587294129059696708713166451539/2021_Summer_Graphics_Squares_SwimmingPool5.jpg https://freight.cargo.site/t/original/i/U1587294129041249964639456899923/2021_Summer_Graphics_Squares_SwimmingPool6.jpg https://freight.cargo.site/t/original/i/G1587294128635421595017846764371/2021_Summer_Graphics_Squares_SwimmingPool8.jpg https://freight.cargo.site/t/original/i/E1587294129151930429081714209619/swimmingpool_chicago.png <a href="https://www.instagram.com/p/CRHAyS5FoAC/?img_index=1" target="_blank">Plunge Worthy Pools Across Chicagoland - Social-First Content</a><br /> https://freight.cargo.site/t/original/i/V1587294129078143452786876003155/2021_Summer_Graphics_Squares_SwimmingPool4.jpg https://freight.cargo.site/t/original/i/I1587294129225717405376552416083/SwimmingPool_Week_Final_UpdatedButtons.jpg https://freight.cargo.site/t/original/i/F1587294129096590196860585554771/2021_Summer_Graphics_Squares_SwimmingPool3.jpg https://freight.cargo.site/t/original/i/W1587294129188823917229133312851/Pools-BlogPost3.png <a href="https://www.jsirblog.com/blog/take-a-dip-swimming-pools" target="_blank">Take A Dip | Swimming Pools That Cut The Heat - Blog Content</a><br /> https://freight.cargo.site/t/original/i/P1587294129170377173155423761235/Pools-BlogPost1.png <a href="https://www.jsirblog.com/blog/trend-spotlight-pools" target="_blank">Trend Spotlight | Pools - Blog Content</a><br /> https://freight.cargo.site/t/original/i/C1587294129207270661302842864467/Pools-BlogPost2.png <a href="https://www.jsirblog.com/blog/best-of-pools-sir-affiliate-collection">Best of Pools | SIR Affiliate Collection - Blog Content </a><br /> https://freight.cargo.site/t/original/i/T1587294129133483685008004658003/2021_Summer_Graphics_Squares_SwimmingPool1.jpg Seasonal graphics for agent and company use https://freight.cargo.site/t/original/i/T1587304602659813159153835225939/Screenshot-2024-01-18-at-5.12.13PM.png Excerpt from the social media guidelines I produced, including Art Direction for the project category above “Seasonal Graphics” with sketches in upper right. 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