sometimes i do little graphic design projects for freelance clients and friends.
just wanted to share a sweet little rebrand i did for my dear pal christina of sogentlybefore.
she is a very talented poet and fiber artist, and wanted a more grown up look for her little shop.
i envisioned something simple, with clean lines and just the right amount of crisp graphic lines while maintaining a hand crafted aesthetic.
here's what my work boards looked like as i dreamed up some icons and a new logo for christina and her company.
and the final result ....